The Pochologist Motivates Employees in their Monthly Pulong-Pulong

Every first Monday of the month, the employees of the Alcantara Group of Companies gather to keep abreast of updates, to touchbase across the team, and to also learn a thing or two on how they can become better in their line of work. On June 5^th, Filipino motivational speaker Pocholo “The VoiceMaster” Gonzales was invited as the guest speaker to empower the employees about having passion in their work.



After an icebreaker, Pocholo shared about his journey to discovering his passion for voice acting at a very young age, growing up in the province of Mariveles, Bataan. He then talked about how he started to pursue that passion at age 16 in DZMM, as well as the challenges and obstacles he met along the way. Pocholo also shared how he built his company and his voice acting school, fueled not only by his passion for the craft, but also for opening the doors of the industry to those who aspire to become part of it.

Pocholo used his story as an example of how important passion is in carrying out one’s work. He spoke about passion as the fire that makes a person look forward to waking up and going to work everyday, the fuel that helps a person push forth in times of adversity. And yes, Pocholo wowed the audience by doing an ensemble of voice impressions – from cartoon characters to famous personalities and celebrities.



Pocholo also spoke about one of his favorite people, National Hero Dr. Jose Rizal, and set him as an example of a man of passion. Pocholo talked a little bit about the history of Rizal, and how he was able to write novels, meet people and travel the world despite his lack of technology and freedom. The mini-history class became a challenge to the audience to discover their own greatness and become the best version of themselves.

Pocholo then transitioned to his main topic, “8 to be Great”. He shared to the audience the 8 qualities that make a person great – including passion, purpose and gratitude. Towards the end, Pocholo encouraged the employees to aim not just to be happy but to be great.



Alcantara Group of Companies spans across a wide range of industries, including power generation, agribusiness, forestry, transportation, real estate and construction.

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Pochology Academy Conducts Communications Training for PSMBFI

The Public Safety Mutual Benefit Fund Inc., held its mid-year sales review last May 19, 2017. Over 90 PSMBFI Regional Directors from all over the Philippines gathered at the Greenhills Elan Hotel in San Juan for a whole day event of business planning and strategizing. The event was capped off with a seminar on effective communication, facilitated by Filipino motivational speaker Pocholo “The VoiceMaster” Gonzales.



In the seminar entitled “Effective Communication for Leaders,” Pocholo started on an inspirational note by sharing his story. He shared how he got into voice acting, radio broadcasting, motivational speaking – and how he has developed the passion to teach other people to appreciate and care for their voice. Pocholo also discussed a little bit about the voice acting industry, and how it has evolved from when he started more than two decades ago. And yes, he also amazed the audience with his repertoire of voice character impressions!

Pocholo then proceeded to the main topic on effective communication, with a focus on the voice. He sent the powerful message that the voice is the most powerful human instrument, as it has the power to start a war or express the greatest love. He then talked about 4 important qualities of an effective communication, which he summed up in an acronym of the Filipino word LAHI – love, authenticity, honesty and integrity. “People don’t care how much you know until they know how much you care,” were the wise words of the VoiceMaster. He said that in order for people to want to communicate with you, they should feel that your intentions are pure and clean.

Pocholo also discussed the different elements of the voice such as pitch, volume, prosody, and timbre, and how these elements affect the quality and the meaning that one’s message is trying to convey. He then ended his presentation by reminding the participants that at the end of the day, it’s not WHAT you say, but HOW you say it.

Pocholo then called onstage one of his trainers in Pochology Academy, Ada Cuaresma. Dubbed as the “Voice Care Queen,” Ada is the Executive Director of Voice Care Philippines, and has worked with the VoiceMaster to conduct workshops all over the country. Ada was a student of the VoiceMaster in his voice acting school.



Ada assisted in facilitating a mini-workshop on effective communication. Using the acronym “C.L.E.A.R.,” she discussed the 5 elements that make an effective communication – clarity, listening, energy, authenticity and rapport. Ada led the participants through a series of exercises in order for them to experientially learn how to communicate as effective leaders and public speakers.

Public Safety Mutual Benefit Fund Inc. (PSMBFI) is a non-stock, non-profit mutual benefit fund organization whose mission is to provide insurance protection to public safety practitioners, both uniformed and civilian.

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The Pochologist Inspires Job Seekers at the Manila Bulletin Job Fair

Hundreds of job seekers flocked the Skydome of SM North EDSA for Manila Bulletin Classifieds Job Fair 2017, held on March 7-8. Companies in various industries such as BPO, real estate, food and apparel were featured in the job fair to select and hire their next employees. A free seminar was also conducted in the stage area, where Filipino motivational speaker Pocholo “The VoiceMaster” Gonzales was one of the speakers.



Pocholo was the first speaker on the first day of the job fair. He started by introducing his work, and shared a little bit about the voice acting industry where he started at the young age of 16. Pocholo showed a video about his company, Creativoices Productions, and told the audience the story of how he opened the first and only voice acting school in the country.

Pocholo also went on to share the challenges he met when he was starting out in his profession. He talked about the several times he was rejected in auditions, the frustrations he encountered with veteran voice artists who seem to have monopolized the industry, and even those who have discouraged him from becoming a voice artist. Pocholo said that those challenges propelled him to move forward, to the point that it became his life mission to help others reach for their dreams – which is why he became a youth advocate and also a sought-after Filipino motivational speaker.



Pocholo’s inspiring story became his transition to talk about the lesson he wanted to impart to the job seekers – and that is to have PASSION in their chosen work. He challenged the audience to find work that would enable them to express their passion and talent, and not just to find the job that is available, in-demand or will pay well. “I don’t know any of you here, but I know that each one of you has greatness inside,” were the empowering words of the VoiceMaster. So he encouraged the audience to dedicate their life to the kind of work that will let their greatness shine.

Pocholo then talked about “8 to be great,” or the 8 qualities that make a person great. He told the audience that passion, purpose, sharing, faith, opportunity, among many others all contribute to discovering one’s potential and greatness.



Pocholo ended his talk with the reality check that life has an end, which is why it is crucial for everyone to maximize their present in order to fulfill their life purpose, and leave a legacy behind.

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The Pochologist Inspires Student Leaders of Naga

Filipino motivational speaker Pocholo “The VoiceMaster” Gonzales spoke at the Regional Leadership Congress 2017 held on February 26 at the Camarines Sur National High School in Naga City. With the theme “Young Minds in Motion: Leadership by Service – Act. Plan. Dream. Believe,” the event creates a platform for the 100 student leader participants to realize their capacity to support Philippines 2030 on youth development.



Pocholo was the first speaker of the event. In his talk entitled “The Future Filipino: Be an Inspiration,” Pocholo talked about how today’s youth can be an inspiration to their fellow youth. He started by sharing his own story of how at a young age, he discovered his passion and talent in voice acting, which became his starting point of building his brand as the VoiceMaster. Pocholo also talked about how he became a youth advocate, and how he eventually became a Filipino motivational speaker with his desire to inspire and empower the people around him.

Pocholo talked about his journey as a youth advocate. He talked about the orgnization he founded, Voice of the Youth Network, and how he has empowered his fellow youth by giving them a voice on issues that affect them. Pocholo also talked about how he looks up to national hero Dr. Jose Rizal as the epitome of Filipino greatness and excellence. He shared a lot of stories about Rizal – his travels, his books, the love of his life – and challenged the audience to put themselves in high standards in living their life.



Pocholo also talked about his career as a voice artist. He showed the audience the projects he has been involved in – commercials, anime, video games – and even amazed the audience by performing a live one-man radio drama of his childhood favorite, Gabi ng Lagim. He also made the crowd go wild by doing his voice impressions of famous cartoon characters and celebrities.

On a serious note, Pocholo then shared what he calls “8 to be Great” – which are the 8 things that a person must have in order to become great. He talked about passion, faith, purpose, and opportunity, among many others, that would propel a person to his/her greatness. He then encouraged the audience to pay it forward by sharing this learning to their fellow youth.



Pocholo also shared the stage with fellow Filipino motivational speaker and a good friend, Lloyd Luna.

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The Pochologist Inspires the Youth of Batangas City Towards Greatness and Excellence

The Bachelor of Elementary Education students of St. Bridget College, Batangas City conducted a seminar entitled “Inspiring Greatness and Excellence in Every Filipino Youth” on February 20, 2017. Around 500 students from various universities and colleges in Batangas City filled the school auditorium for an afternoon of fun, learning and inspiration.



Pocholo “The VoiceMaster” Gonzales – also known as the “Pochologist” – was invited as the resource speaker for the seminar. Pocholo came onstage after some introduction and opening remarks. He started his talk with an icebreaker to set his audience off at a high energy. He told the story of his 20-year journey in the voice acting industry. He shared how he won a competition on radio when he was 16 years old, and how this win jumpstarted his career as a voice artist. He also shared to the students the struggles and challenges he met along the way, and how he used those to fuel his personal life mission to make other people better and happy with his talents and skills.

Pocholo talked about Dr. Jose Rizal, whom he considers to be the epitome of Filipino greatness and excellence. He took the students down memory lane as he shared interesting tidbits about the life of Rizal. He encouraged the audience to learn more about our national hero, and learn to imbibe his standards of excellence.



Pocholo then gave the audience a sneak peak of his voice acting career. He got the crowd roaring wild as he did voice impression upon voice impression – of cartoon characters, commercials, and famous personalities. He also performed an excerpt of his favorite childhood radio drama, Gabi ng Lagim, and did the voices of all the characters.

Pocholo then transitioned into inspiring the audience, to take the time to discover their passion and purpose. He challenged them to move beyond the goal of making money, and instead pursue things for the purpose of meaning. “Don’t just aim to be happy. Aim to be GREAT,” Pocholo said, as he shared what he calls “8 to be Great.” He talked about the 8 things that make people great, and how the students can unlock the greatness that is within them.



Towards the end, Pocholo challenged the students to commit to a lifelong quest to discover their purpose and dedicate their life to making other people better and happy.

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Voice of the Youth Network Rocks Marinduque State College in their Youth Empowerment Summit

About 200 students filled the covered court of Marinduque State College for a Youth Empowerment Summit held last February 16. The audience were a mix of Communication and English majors in MSC’s School of Arts and Sciences, as well as some Senior High students. The summit’s goal is to hone the youth to become involved and empowered in creating positive social change.

The whole-day event was graced with the presence of Voice of the Youth Network – the volunteer youth media organization that informs, inspires, involves and empowers the Filipino youth through radio broadcasting and ICT. There were a total of 4 speakers during the event, led by its founder, Pocholo “The VoiceMaster” Gonzales.



After the opening ceremony, the VoiceMaster came onstage with his energizing, entertaining, and inspiring talk. He started off with an icebreaker, and went on to tell the story of how he became a youth advocate at the young age of 16. He talked about the challenges that he faced as a young professional voice artist, and his defeat in the Sangguniang Kabataan election, that led him to establish VOTY. Pocholo wanted to give young people a voice on issues that affect them, and to give them an opportunity to inspire and empower their fellow youth.

The VoiceMaster then entertained the audience with a series of hugot lines, and his voice impersonation of famous characters and celebrities, dead and alive! He also did the voices of the cartoon and telenovela characters he has voiced, including Cyborg Kuro-Chan and San Cai’s father in Meteor Garden. After which, the VoiceMaster went on with his inspiring message, as he challenged the young people to discover their purpose and live a life of greatness and excellence. He ended his talk with a powerful message to “claim” one’s desire, as he gave away a copy of his book, “Gusto Kong Maging Voice Talent,” to one of the participants.



The afternoon session was also filled with fun and inspiration as 3 more VOTY members took the stage with their own motivational talks. First up was VOTY’s Head Secretariat, Ada Cuaresma. In her talk, Ada shared how she gave up her quest for money after spending over a decade in the corporate world, to pursue her calling to become a motivational speaker. She emphasized what the VoiceMaster has shared earlier about finding one’s passion, and gave the participants more time to reflect on the questions that would lead them to discover their purpose. Ada also talked about nurturing one’s relationships, on how trust is very important in order to build personal and professional relationships. Lastly, she talked about developing one’s abilities in order to succeed in pursuing their passion.



Kelvin Lomibao was the next speaker. Kelvin is a voice artist, motivational speaker, and the host of Voice of the Youth Radio, VOTY’s flagship radio program. He talked about how to have a positive mindset, and gave the students tips on how to develop one. Kelvin talked about gratitude, and “positive mental foods” to help the students raise their consciousness and have a positive perception in their life. Kelvin got the crowd going wild as he did his own repertoire of voice impressions of more than 20 characters. He also shared the stage with fellow VOTY broadcaster and voice artist, Jomel Wequiz, who shared his own experience as a VOTY member, and impressed the crowd with his talent as a “human echo.”

The Youth Empowerment Summit ended with a putong for the guest speakers, Marinduque’s traditional song and dance for welcoming visitors to their hometown.

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The VoiceMaster Inspires Young Rotarians in the Rotary Youth Leadership Award

The Rotaract Club of Taal-Lemery hosted the Rotary Youth Leadership Awards held on January 27-29 at the Little Bridge Resort in Taal, Batangas. Over 200 delegates spent 3 days of fun and experiential learning about transformational leadership through games and motivational talks. The participants came from various Rotaract Club chapters, including some foreign delegates from Canada, France and Switzerland.



Pocholo “The VoiceMaster” Gonzales was invited for a motivational talk to cap off the last day of the camp. The VoiceMaster started his hour-long talk with high energy, as he brought the audience to laughter with his repertoire of character voices and hugot lines. He also talked about his journey as a voice artist, radio broadcaster, youth advocate, and motivational speaker, and how he has used the gift of his voice to inspire, motivate and empower those around him.

The VoiceMaster also talked about Dr. Jose Rizal, whom he considers to be the epitome of Filipino greatness and excellence. He challenged the audience bring out their greatness through their skills and talents, especially now that their generation have better tools and technology compared to Rizal! He also gave the participants an assignment to reflect on 3 simple but life-changing questions: 1) Where have you been, 2) Why are you here, and 3) Where are you going?

With those three questions, the VoiceMaster then transitioned to talk about leadership. He quoted his favorite definition of leadership, the kind that is anchored on passion and integrity. For him, leading others is not possible without first leading one’s self, so it’s important that the leader knows of his true intention and desire to lead others towards greatness and success. The VoiceMaster talked about the importance of discovering one’s life purpose, and how doing so will enable them to be a source of inspiration and motivation to their fellow youth. He shared his own experiences on how he has succeeded in leading others because he was true to his own personal mission to make other people better and happy using his skills and talents.



At the end of his talk, he inspired the participants to pursue their dreams by giving a copy of his book, “Gusto Kong Maging Voice Talent” to a member of the audience, who shared his dream of becoming a voice artist and a broadcaster someday.

The day ended with the awarding ceremony for the games and group activities.

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The VoiceMaster Inspires his Young Kababayans at the Third Mariveles Youth Congress

The Third Mariveles Youth Congress happened on January 20-21 at the Bataan Convention Center in Mariveles, Bataan. MYC is the gathering of youth leaders and to ensure compliance with the vision of the Province of Bataan and the Municipality of Mariveles. Hundreds of youth leaders and youth-serving organizations attended the event to learn and pitch in on the 4 thematic areas of the congress: health, employment, education and youth participation.



Pocholo “The VoiceMaster” Gonzales graced the event as one of the speakers, where he talked about the role of the youth in nation building. As a proud native of Mariveles, Pocholo inspired the audience by sharing his own personal journey – from discovering his talent as a young boy growing up in the province, to traveling all over the country to inspire, motivate and empower his fellow Filipinos. He talked about how he got his break in the voice acting industry, which was powered by the simple dream of hearing his voice on the radio greeting his mother on air. He then went on to share how that simple dream propelled him to bigger and greater heights in the voice acting industry, until he became the most recognized and respected voice artist in the country.  Of course, the audience were not left empty-handed as the VoiceMaster entertained them with his ensemble of character voices.

Pocholo also spoke about his work as the Filipino Futurist. He talked about technology and how it has greatly influenced the way people live and function everyday, especially the youth, the so-called ‘millennials’. Having been working with young people for 20 years, Pocholo has recognized the youth’s behavior, lifestyle and mindset, and has adapted to an effective way to communicate with them. He encouraged the parents and the teachers in the audience to have a more open mind when it comes to leading today’s youth, in order for them to reach their full potential.



Pocholo talked about the beginnings of his 20-year experience as an internationally-awarded youth advocate. He shared to and encouraged the audience to join local and international youth programs, in order to expand their mind and their network, and so that they can contribute to positive social change. He challenged the youth to live a life of passion and purpose, and to not succumb to the idea of studying in order to graduate and get a good job. “Being a youth is a gift that one day will be taken away from you,” were the wise words of the VoiceMaster. So he encouraged the participants to believe in their dreams and act on it immediately.

Pocholo’s talk in MYC is one of his most memorable, as it is his first speaking engagement where his entire family – his parents and his sister – were present to watch.



Also included in the speaker lineup were Senator Bam Aquino, Perci Cendana, Mayor Ace Jello Concepcion, and Congressman Joet Garcia. MYC was spearheaded by the Municipal Government of Mariveles to promote a unified approach to the formulation of Local Youth Development Plan (LYDP) for the municipality.

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Management Training for Mikolas Trading Corporation

On April 20, Pocholo “The VoiceMaster” Gonzales conducted a whole-day workshop for the managers of Mikolas Trading Corporation.

Fourteen managers from the different departments of the company – Human Resources, Finance, Inventory, Production, etc. – gathered in the training hall for a Management Workshop that Pocholo conducted together with Voice Care Philippines’ Executive Director Ada Cuaresma.

The workshop started with a motivational talk from the VoiceMaster, who spoke about “Purpose-Driven Work”. He opened his talk by sharing his own story of how he lived his life by pursuing nothing but his passion, and doing only what he desires to do. He then shared the different principles that contribute to living a life of purpose and meaning – principles of success, attitude, goals, among many others.

After Pocholo’s very inspiring talk, Ada proceeded with an in-depth workshop on team effectiveness. The training was based on the 5 dysfunctions of a team, and how to resolve each dysfunction in order to become a more cohesive organization. Ada conducted a series of activities that help develop improve communication, handling conflict and being accountable. The participants were also given a chance to brainstorm and reflect on their learnings, and to also voice their concern regarding their challenges within the organization.

On the last part of the workshop, Pocholo shared what he called the “success checklist,” where he gave tips on how to set goals and achieve them. He also shared his quotable quotes which he fondly calls “Pochology”.

Mikolas Trading Corporation is a company that manufactures pet grooming products, like the Playpets shampoo. Its vision is to be the number one producer of consumer products in Southeast Asia.

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PUP AIESEC’s Youth Leadership Development Seminar

AIESEC Polytechnic University of the Philippines held its second Youth Leadership Conference on April 2, 2016 at the PUP Theater, College of Communication in Sta. Mesa. Around 200 students from different schools all over the Philippines joined this one-day event which aimed to empower the youth and train them to be relevant leaders of the nation. With its focus on bridging the gap between social classes and cultures, YLDC featured speakers who spoke about the theme.

Voice Care Philippines Executive Director and Pochology Academy trainer Ada Cuaresma was one of the speakers in the first half of the seminar. She gave an inspiring talk which invited the participants to think about themselves and bridge the biggest gap anyone could ever face in their life – where they are and where they want to be. Ada encouraged the students to discover their life purpose, and shared her own personal journey on how she was able to find hers through the use of her voice in training and motivational speaking.

Ada gave the participants simple steps on how to discover their life purpose with the use of 5 questions. After which, she also encouraged the participants to believe in their capacity for pursuing their dreams. She explained how everyone is designed to succeed, and that nothing is impossible as long as we believe it.

AIESEC PUP is a subset of AIESEC, the largest international student organization, which serves as a platform for young people to discover and develop their potential to have a positive impact in the society. To date, AIESEC is present in 1,100 universities in 128 countries and territories.

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The VoiceMaster Motivates Employees to a ‘Purpose-Driven Work’

On October 28, 2015, Pocholo “The VoiceMaster” Gonzales motivated the employees of RCDG Construction Corporation during their teambuilding activity, held at the Nuevo Zamboanga College Laboratory Hotel in Zamboanga City.

In his motivational talk entitled “Purpose-Driven Work,” the VoiceMaster shared his experiential knowledge on how to have not just a positive outLOOK, but also a positive outPUT in the workplace. He shared anecdotes on success, happiness, focus, vision, and believing in one’s capacity to achieve greatness and excellence regardless of the kind of work they have.

He also shared his own story, and inspired the participants to dream big, not only for themselves, but for the organization they belong to. He reminded everyone that the monthly paycheck should not be the only motivation of an employee to do their work. Rather, each person in the company should think of the impact of their work to their colleagues, the organization, and even the nation.

At the end of his talk, representatives from each department shared their biggest takeaway from the VoiceMaster’s talk. Many of them felt inspired and empowered, and committed to be more focused, grateful and enthusiastic about their work.

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The VoiceMaster Ignites Leadership Spirit of the Youth in CEU-SELAM's Emerging Leaders Seminar

“Leadership is the capacity to influence others through inspiration motivated by a passion, generated by a vision, produced by a conviction, ignited by a purpose.”​

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Pocholo “The VoiceMaster” Gonzales has once again inspired and motivated the youth, and this time, it is about passion and integrity in leadership. On July 11, 2015, the VoiceMaster spoke to almost 300 students in the School of Education- Liberal Arts- Music- Social Work (SELAMS) “Emerging Leaders Seminar” held at the Librada Avelino Auditorium of Centro Escolar University. The seminar aims to develop the potential leadership skills of SELAMS students and inculcate in them the importance of honesty and transparency in leadership.

 Pocholo shared his journey to becoming the VoiceMaster by honing his leadership skills for the past 20 years – as a voice artist and teacher, a youth advocate, and a motivational speaker. He then went on to share his favorite definition of leadership and defined each aspect of it (purpose, convction, vision, passion, inspiration, and influence).

One of the highlights of the talk was when the VoiceMaster called on stage his son, Patrick Gabriel Gonzales. Patrick is the youngest broadcaster and motivational speaker, having started his “career” at the age of 8. Patrick shared his own thoughts about leadership, which mesmerized the crowd. Patrick also showcased his own voice acting talent by doing the voice of Russell from Disney’s “Up”.

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DEPED National SSG Students and Teachers Leadership Training

Pocholo “The VoiceMaster” Gonzales has yet again inspired 1,000 students in the National SSG Students and Advisers Training in Iloilo National High School on March 1, 2015. He shared his words of wisdom on how the youth can be an epitome of greatness and excellence like our national hero, Dr. Jose Rizal.

Of course, his talk wouldn’t be complete without captivating the audience with his voice. He amazed the audience by doing a live radio drama onstage, where he voiced 5 characters including sound effects! He ended his talk with a powerful and empowering idea of LEADING your dream instead of chasing it.

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The VoiceMaster wows Makati City Social Welfare Department

 Leadership is among the things The VoiceMaster is good at. And of course, he’s got the voice that’s capable of hooking people whenever he starts to talk. No wonder, he rocks the house whenever he gives a talk on leadership. Imagine, great leadership skills and voice in one.

 Indeed, it was what happened when he gave a talk to the Makati City Social Welfare Department. His audience, a group of passionate people, did not just learn a lot from him. They had fun, too.

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